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ASA Platinum Supplier Partner Spotlight: Zurn Elkay Water Solutions

Zurn Elkay Water Solutions is a proud supplier partner of the American Supply Association (ASA). ASA supports its wholesale distributor members in adapting to change, growing and succeeding now and in the future and connecting its members to supplier partners like us who are invested in the sustainability and continuous growth and improvement of the plumbing, heating, cooling and industrial piping industries.
About us
Zurn Elkay is committed to protecting, conserving and managing clean water: the world’s most valuable resource. Headquartered in Milwaukee, Wisconsin, we design, procure, manufacture and market an innovative portfolio of water solutions products and systems that promote health and hydration, protect and conserve water, reduce waste and provide safer, cleaner drinking water.
Whether it’s offering products to further reduce water usage and the use of nonrenewable materials or enhancing our commercial-grade water filters to remove new types of contaminants, our innovations enable our customers to reduce their buildings’ environmental impact while providing safer cleaner drinking water for occupants.
Our portfolio
Across an array of industry-leading brands like Zurn, Elkay, Wilkins, Hadrian and World Dryer, we view our products as connected elements of a comprehensive water management solution. Together, they can meet the entire range of water management requirements, including water infrastructure and distribution, water safety and flow control, water treatment and purification and hygienic and environmental pollution controls.
- Our pressure-reducing valves and low-flow faucets and flush valves reduce water usage, helping combat the increasing prevalence of water scarcity and droughts.
- Our touchless hygienic products reduce the spread of germs in schools, healthcare centers, restaurants and everywhere else they are used.
- Our grease interceptors separate fats, oils and grease before they plug sewer systems, preventing costly maintenance and sewer system issues.
- Our energy-efficient hand dryers help prevent deforestation and cut emissions by eliminating the need for paper towels.
- Our bottle filling stations and water fountains reduce the use of single-use plastics and keep plastic waste out of landfills and waterways.
- Our drinking water filters provide an immediate and affordable solution to aging infrastructure challenges to drinking water by removing lead, PFAS, microplastics and other contaminants at the point of use.
- Our roof drains help address the growing risks related to heavy rain and flooding by quickly and efficiently evacuating water from building rooftops.
Distributors as partners
From the very start, distributors have been core partners to Zurn Elkay. In 1900, an ambitious 26-year-old from Erie, Pennsylvania, quit his job at the Erie City Iron Works, bought the patents and casts for a discontinued backwater valve from his now former employers and set up shop in his mother’s barn. That’s the day John A. Zurn laid the foundation of Zurn Elkay. Led by an entrepreneurial spirit to seek growth by meeting — and exceeding — his customer’s needs, Zurn found success by nurturing partnerships. Over decades, these relationships formed an expansive network of suppliers, distributors and manufacturer’s reps, all built on a core value of “Customer First” at the heart of everything.
Our approach
At the core of our commitment to sustainable growth, products and operations is our enduring guiding principle — Simply Do the Right Thing — for our business, shareholders, customers, distributors, associates and communities. We approach every partnership with distributors and customers as an opportunity to deliver best-in-class service, with best-in-class products built by the best-in-class people. From healthcare to hospitality, education to retail and residential to office facilities, we pride ourselves on meeting specialized needs for every market, focusing on quality, reliability, quick installation and easy maintenance.
